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"Cadillac’s $54,000 Optiq: Finally, a Luxury EV for Youngsters Who Love Nostalgia and Debt"

Cadillac's latest venture, the Optiq, kicks off at a modest $54,000, targeting the elusive younger market. The strategy? Blend traditional luxury with the trendy allure of electric vehicles, banking on the notion that today's young professionals are itching to invest in a Cadillac. This EV promises sleek lines and cutting-edge tech, a not-so-subtle nudge to the Instagram generation that Cadillac can be as hip as their favorite influencers. So, if you're young, tech-savvy, and have a spare $54,000 lying around, Cadillac's betting you'll find the Optiq irresistible. After all, who wouldn't want to merge classic luxury with modern sustainability in the quest for cool?


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